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Google Analytics is Changing!

By Tricia Clements / May 19, 2021

What is Google Analytics and Why Do You Need It? You can do a lot with Google Analytics, but to keep it simple, it’s a tracking code that you add to your website. The code is used to track and collect data from traffic to your website to measure and analyze your website and marketing…

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Who owns your Data?

By Tricia Clements / April 22, 2021

When did you last check your Google Analytics data?  Having access to that data is important for your business in order to know how you are performing and it’s especially important to know how you performed over time.  This means YOU, as the business owner, need to own that data. When your Google Analytics is…

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